Meet the New PEUGEOT 208
Now open for orders!
The New PEUGEOT 208 and e-208 have been updated with a fresh design and new technologies to impress both inside and out. Additionally, fully electric and hybrid powertrains have now been added to the line-up, giving drivers a truly comprehensive offering.
The launch of the New 208 follows the model’s impressive title earned in 2022, when it was named as the overall best-selling car in Europe. The new irresistible sporty look and enhanced digital PEUGEOT i-Cockpit ensure ultimate driving pleasure – and here at Team Arbury, we wouldn’t be surprised to see it on top-seller lists again this year!
What’s more, the new fully electric e-208 has also been updated, offering a range of 248 miles, with new HYBRID 100 and HYBRID 136 engines and a latest-gen infotainment system. This follows the e-208’s 2022 achievement of becoming Europe's best-selling electric car in the B segment.
Jérôme Micheron, PEUGEOT Product Director, said: “Working on a model as iconic and successful as the 208 is always a tall order. Our aim was to take the design and performance of the 208 to a higher level while preserving the soul of this model in order to remain at the top of B-segment sales in Europe. The new 208 is more 208 than ever: more feline, more fun to drive, more technological, and all-in-all, more irresistible.”